Project details
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Nexovate needed to demonstrate their commitment to innovation and simplicity.
As a design studio, we partnered with Nexovate on a comprehensive brand identity refresh project. Nexovate, a forward-thinking tech company specializing in innovative digital solutions, sought to modernise their brand to resonate with their target audience of businesses striving to remain at the forefront of technology. Our collaboration involved updating their logo, color scheme, and design elements while preserving their core identity.
Nexovate operates in a fast-paced environment and their previous identity no longer reflected their innovation.
Nexovate's journey into a new market with innovative products and a shift towards serving new businesses and startups required a captivating visual makeover. Their goal was to make a strong impression. They aimed to attract new clients and partners in a dynamic and younger market. They sought a compelling visual solution to establish credibility and position themselves as industry leaders, as evidenced in our case studies.
Refreshed look for a business prepared to allure new clients and partners in the vibrant, youthful market they are entering.
Nexovate, a forward-thinking tech company, partnered with us for a comprehensive brand refresh. We designed a sleek lettermark logo in vibrant black, blue, and white, symbolizing innovation and energy. Complementing this, we selected Space Grotesk and Helvetica Neue fonts for a modern, clean, and sophisticated typography. Our work extended to packaging design, business cards, and all brand materials, ensuring a consistent and cohesive brand image. The result is a clean, exciting brand style that positions Nexovate as a trustworthy industry leader, making a strong impression on their audience and partners.
It's not just about achieving the desired results but also about fostering a collaborative and constructive way toward those outcomes.
Our approach to the Nexovate brand refresh was driven by a deep understanding of their identity and objectives. We began by conducting a comprehensive analysis of Nexovate's existing brand elements and messaging, identifying areas for improvement.
Presenting Nexovate's Comprehensive Brand Identity Toolkit
In the final phase of our project with Nexovate, we delivered an extensive suite of brand assets tailored to position them as a vanguard in the technology industry. This suite included a modern lettermark logo, a striking color palette, and a selection of futuristic typography, all encapsulated within a set of detailed brand guidelines. Additionally, we provided a range of digital and physical marketing materials designed to attract and engage their new target audience of startups and innovative enterprises.
